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Marketing videos are the indispensable marketing tools for any business on the world right now. But not all the businesses have adapted this marketing strategy just yet, lucky for you. Real estate business is no different. There are those who are cashing in millions every year and others, well not everyone is doing so well. One of the major reasons for this is that they are not keeping up with…
Asking this question is pretty much asking the age old question, “How to be successful in Real Estate?” Real Estate is a tough business. While media and hollywood has portrayed it as an unimaginably lucrative business, it’s not entirely true. There are realtors who cash in millions of dollars every year but there are also those who need to work second jobs to make the ends meet. So, what are…
Real Estate Photography has been widely popular in recent years as the means of real estate marketing. This allows realtors with the easy way to provide virtual home tours for clients. Smart realtors who have applied the idea of virtual tours have definitely been doing well in the business. But, that’s almost the thing of the past now. There’s one better. And that is: Videos as virtual tours What’s Virtual…
Videos have been the dawn of the new era in marketing scenario. They offer a visually delightful insight into your work. Since videos jell nicely with audiences, they are now a must have aspect of the marketing strategy. For an industry like real estate that constantly rely on visuals, videos are indispensable. Videos capture and project the essence of a home/property and highlight its features at the same time in…
Videos are rapidly gaining popularity over social medias and blogs. Video Marketing has now become a “must have” element unlike before when videos were a “nice to have” things for marketers. Real estate agents, in particular, need video marketing in their marketing mix as real estate relies heavily on visual content. Below we present a handful statistics that state the necessity of videos in real estate marketing. 40% of prospective buyers…
We explored how effortlessly you can make professional videos as a realtor to promote your property listing in our previous blog post. But just making videos will not suffice your actual need unless your prospects are able to find them. You must know how and where to share these videos to reach out to your potential customers so that you can convert them into existing one. There are various platforms…
We live in an extremely competitive business environment. To survive the competition, we need to give constant effort to differentiate our business from our competitors. As real estate professionals, it takes more than just a website and few social networks to stand out and create a brand value in the market. You need to be able to emotionally connect your potential customers with your property. And, what could be the…
Real estate relies heavily on visual content. Visual content help buyers find meaning. Buyers have moved past still images to gain perspective on the virtues of a home. People see the home as well as get the feel and the perspective through real estate videos. This benefits the agents along with the buyers. Real estate video marketing conveys the information rather quickly and effortlessly. The National Association of Realtors (NAR)…