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Facebook is our favorite when it comes to building social connectivity and bonding with people – be it sharing daily events or tagging friends in memes. There are about 2.01 billion active facebook users worldwide, which makes it a lucrative platform for commercial goals. And since everyone (including marketers) are on Facebook, it is releasing countless features to facilitate different areas of marketing. And the recent release of Cover Videos…
Initially designed for personal space, Facebook has wide extended its reach in business and commercial areas. Facebook has become one of the most desired scope for marketers around the globe with over 2.01 billion active users, the global consumers. And with most of those 2.01 billion people willing to consume videos as content, Facebook has rolled out new cover video feature for Facebook pages. The release of cover videos is…
Though social media seems to be flooded with funny cat videos and selfies, there are many people who rely upon these networks for discovering brands (before getting engaged with one). For discovery, it is essential that your brands are highly visible. In order to increase the visibility, as a digital marketer, it is not enough making simple posts on Facebook, Twitter or Instagram. You must be able to create a…
It’s pretty obvious that video is the most popular form of content on the web at present, and rightly so. And all the great landing pages use videos. Landing pages have one goal: to get their audience to take action. Whether your goal is to sell product or subscribe to a newsletter, your visitors should relate to you and trust you. It has been tested and proven that videos do…
As soon as people land on your page, they want to know who you are and what your website is all about? And they have a remarkably short attention span for it. 8 seconds to be precise. So as soon as someone has landed on your website, you have these few seconds to get your audience hooked and browsing into your website. And if you can do that with, say…
Social Media Video Marketing is the latest trend in the world of marketing. Businesses that implemented a proper social media strategy have yielded good results in recent times. While it’s motivating to see others doing well with video marketing, it might not always be so easy to get the same kind of results. You will need to create your individual marketing strategies in order to get the best results. That…
Being a photographer is tough in today’s world when smartphones are capable of producing amazing pictures and everyone with a DSLR has a photography Facebook profile named after them. But that shouldn’t demotivate you if you’re serious about the trade, as there are plenty of photographers who make living off photography. It does take knowing about the business as a whole instead of just being knowledgeable about photography. Tell you…
Facebook has been a fantastic marketing platform for both small businesses and large industries. With over 1 billion of population worldwide now using Facebook, it’s not so hard to figure out why businesses are using Facebook as the primary means to communicate with their potential customers. And with that in mind, Facebook has continuously come up with innovative ways to help the marketers get in touch with their targeted audience.…
If you are in the digital marketing field, then you must be aware – how including videos in your marketing campaigns can upsurge your sales in no time. Videos, now are one of the fundamental elements of a successful digital marketing strategy. In order to maximize your digital efforts, it is essential that you possess video marketing skill. Here are few reasons highlighting video marketing as a necessary skill for…